SIHH 2019, the “new” Panerai era? (Part III Final). “Thoughts and Reflections”

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Well, now it’s time to offer the personal impression on the novelties of the SIHH 2019 regarding Panerai. I’m going to stick to the models presented officially by the brand at the fair, otherwise I would extend it too much and I would have to upload more images. I think for this “Three-Post” it’s fine. Also in this last post I do not want to upload many photos (only wrist shots from my friends Marc & Joe and focus more on the written criticism. There will be time to make more reviews for sure! Now my interest is to make clear my general opinion about the new direction of the brand. I think we are facing a new milestone. That is sure.

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Watches & Famous Sportmen´s

Watches & Famous Sportmen´s, normally, big brands seek ambassadors for their big watches. making special editions, successfully exploit the sports men and women to promote their brands and create a larger Marketplace for its other references. Here is a small sample of some champions with their watches.

Kobe Bryant; Hublot “Black Mamba” The L.A. Lakers’ Kobe Bryant, who has won multiple NBA championships, is nicknamed “Black Mamba” for his slippery, on-court athleticism, “Black Mamba” is also the nickname of his personal Hublot King Power wristwatch, which has a purple-and-gold Lakers color scheme on the dial’s hands, indices and numerals; a Kobe Bryant signature in gold on the sapphire caseback; and a python leather strap. The Hublot King Power Black Mamba is limited to 250 pieces. As of March 2013, Los Angeles Lakers star basketball player Kobe Bryant is officially an Hublot watch brand ambassador. The Swiss watch brand (part of the LVMH luxury group) sells watches averaging about $20,000 – $30,000 in price and also recently became the official timekeeper of the Los Angeles Lakers. Kobe’s deal with Hublot is unrelated to the fact that the watchmaker also sponsors his team. This week in Los Angeles, Hublot announced their new relationship with the popular athlete as well as a new limited edition watch dedicated to Mr. Bryant. Hublot-Kobe-Bryant-Watch-5

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