“Weekend Photo Session”- “Olterra” one history about Panerai Watches.

When I asked to Jacob’s to build me a strap for call it “Olterra” the maker asked me for info and data to make it; Colors, sizes, qualities, etc … He did not know what the name “Olterra” meant, so I proceeded to explain the history and why the reason of this strap.

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Panerai PAM00372 a historic design with DNA

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The Panerai Luminor 1950 3 Days PAM00372, or more affectionately known amongst Paneristis simply as the PAM 372 (PAM372), was first seen at SIHH 2011. It has since gone on to become one of the most popular Panerai models. Why? Probably because it combines so much of why people enjoy the brand including a minimalist military style and iconic case. Before talk about the watch, it is necessary to understand the circumstances under which this watch was conceived and its significance to Panerai’s history.

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Baume & Mercier Clifton Club Indian Legend Tribute Scout Limited Edition

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What makes a watch masculine?

Is it the size? Certain Hollywood leading men might say so.

What about the material? The popularity of heavy-duty titanium and time-worn bronze these days make that a distinct possibility.

How about the complication? I don’t know about you, but debating the virility of a perpetual calendar isn’t a frequent topic in my friend circle.

But what about collaborations, partnerships, and the like? If a watch brand works with Jack Daniels, John Deere, or a different “macho” brand does touting its red-blooded qualifier on the wrist actually help sell watches?

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Panerai; watches, straps and history

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This is a story of fantasy, which is told of the reverse … it tells what happened with a watch and a strap of the present, but that it was made to remember a past … the Second World War.

Who knows if the soldier who took the watch turned out to be luxury, did it to count the hours left to go home … to see his wife, his children, his family … who knows what happened during the hours I marked were clocked during the war years …

This is a tribute to the human beings who gave their lives to defend freedom, their people and their country. To all those who suffered the horror of war.

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Panerai PAM00417 Boutique Special Edition “Maiale”

In 1935, it had become painfully obvious to Italian authorities that the Italian Navy maintained a weak position in the Mediterranean Sea. The Italian Navy stationed at Taranto was surrounded by the British fleet at Malta, off the coast of Sicily, at Gibraltar by Spain and at Alexandria near the Suez cannel. Additionally, the French Navy maintained a capable fleet at Toulon. Italy was, by default, the third naval power in Mediterranean waters and outnumbered in terms of battleships and did not field any of the all-important aircraft carriers that would prove so critical to the Allied war effort in World War 2. In 1940, British Royal Navy aircraft from its carrier fleet attacked the Italian fleet at Taranto, sinking one battleship and damaging at least two others.

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Una receta para ser feliz

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Todos buscamos la felicidad; de muchas maneras, de muchas formas, buscando en diferentes campos y estados… Y sin darnos cuenta la buscamos “como nos han enseñado” nuestros padres, amigos, allegados, compañeros del colegio, profesores, en definitiva el entorno que nos rodea. Pasan los años y vamos adquiriendo experiencia, pero tenemos ese patron previo de nuestra infancia que nos marca profundamente. Es correcto ese patron?

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